OPULENCE

Enjoy fashion with out panache or élan. It is as lifeless as a wedding ring without a rock. The Indian fashion scenario is evidently undergoing a transformation of sorts. From the times, where only royalty could access customized plush cars or bags we are spearing ahead in to a time, where our capital boasts of a Christian Louboutin store having a special line of red soles dedicated to India or Hermes launching with a limited edition sari collection in Mumbai.The era of pampering a part of our savings for luxury lifestyle products has certainly begun. What I look forward to is the peak of this era!

Just skimming through all the random thoughts that keep playing in my head, this one has proved its worth of being published on the blog.

While there are various brands making a foray into the emerging market mix of our nation, how do they account for all losses suffered by investors of telecom companies or airline industries? How do they ensure that their client base, well the potential one if not the ever existing riches, be able to afford and maintain using their luxurious products? What about the now in control but ever rising inflation or property prices?

I am sure they have a host of expertise at work doing all sorts of analysis but how about having a specialized mutual fund or a Systematic Investment Plan only for investors willing to splurge on these brands. Like imagine an investment scheme that gives you returns you can use for buying Gucci sunglasses or Tods moccasins. Something like, “Take a certain amount of my savings and let me use it only for indulgence, so that I don’t end up comprising with my needs and wants month after month.”

Brainstorm Bajaj, Reliance Brands and loads of others involved in contributing to mending spending patterns of our locals, while I dream of owning my Etro Maxi dress.